The Festival of Media is an established fixture in the media communication and advertising calendar. The event brings together the international media and marketing industry to celebrate the best in media thinking and creative communications strategy and to explore the media developments that are transforming the industry.
The Festival of Media Awards recognise that media expertise no longer resides in a single location. Entrants for the awards come from a variety of organisations – from the obvious suspects such as media agencies, full service agencies, specialist digital agencies and advertisers to unique outfits such as social network application developers, mobile agencies, content creators, production companies, rights holders, music and sports specialists. Winners are announced across 14 categories.
Today we showcase 5 of the categories and winners within each that caught our eye:
Best Communications Strategy: Life’s for Dancing (T-Mobile) Saatchi & Saatchi
Media Innovation of the Year: Consumer Connect (Yahoo) Groupe Aeroplan
Best Consumer Driven Campaign: Heuvos (Nike) MPG Mexico
The Creative use of Media Award: The word’s largest signpost (Nokia) Mission PR1000 heads
Best Event / Activation: Green Britain Day (EDF) Euro RSCG, Cake/Havas Sports & Entertainment
Cheers,
